HCL Services Poster

HCL Services is a subsidiary of HCL India Ltd. This was a small yet important project. They required a poster designed enlisting their core vision, values and mission, which they could use in variety of ways. As wall hanging, or a poster, or part of a whole wall. This was specially challenging because it had a lot of text to be displayed. Although there was ample space, but text heavy designs rarely call for second glance.

Therefore, we decided to design with infographic like approach using the KISS principle. Keeping it simple, apt, representative visuals and enough white space did the trick. This design was extremely very well received, with a high appreciation that it surpassed all it’s predecessor designs by a stretch!