UX Portfolio

Showcased here are some of my best UX projects. As a UX head I did competitive analysis, headed user interviews and research, and worked on the UX design for these project. That included doing SWOT analysis, creation of personas, empathy mapping, user journey mapping, IA design, creation of low-fidelity wireframes, designing & creating a working prototype of the app. I also looked over the development and user testing of the app.
Please do See Details of each of these projects to learn more about them.

Compellium SimTech App
Compellium SimTech App

A mobile application for iPad that will help sales team of a pharmaceutical company monitor the results of their sales efforts and support their daily interaction with the physicians.

Campaign Calendar
Campaign Calendar

As part of a large marketing management suit, the Calendar is one of the five applications which a company could use to plan, design and execute a marketing program for a product, a single place to schedule, review and execute your marketing efforts.

Guardian SI
Guardian SI

A system designed for a pharmaceutical laboratory, Guardian SI Platform basically is a library of assessments and studies of different pharma products. It is designed to study previously performed and recorded assessments, as well as to run new analysis.

The Matrix Tool
The Matrix Tool

Matrix is an Excel based tool, that could be used to predict required investment for promotion of a pharmaceutical product by predicting patient drops and suggesting preventive measures.

LAMA
LAMA

AI based intelligent Asset Management and Investment app, designed specially for HNWIs

Still Need More Reasons?
Creative Mind
With Creativity at heart & user-centricity in mind Ashwin is known for innovative solutions

those lead to differentiation and a competitive advantage

Vast Experience
Working since start of the century, Ashwin comes with a vast experience

including over a decade of it in corporate, Ashwin brings in huge experience in Interaction Design and Visual Design and managing design teams.

Master of Design
Graduated from one of the world’s top 25 design school, IDC School of Design of IIT, Bombay

Ashwin has been exposed to the world design, and design thinking is embedded deeply within. He has mastered the cognitive art of visual communication, which he practice in all his work to communicate the intended message though the visual very effectively.